Vice President, Digital Experience
George P. Johnson (a Project: WorldWide agency)
Kenny Lauer is vice president, digital experience at George P. Johnson (a Project: WorldWide agency). He spends most of his time helping many of the world's premier brands build relationships and engage with their customers through digital engagement strategies. His personal challenge is to help folks really understand how to "Collapse Distances, Connect People, and Create Behavior." He is a specialist and an ongoing student of customer strategy and digital remote experience creation. And nothing makes him happier than to spend hours with others chewing over these things while nursing a good cup of coffee. Kenny is a former evangelist with Apple and a customer strategist for KPMG and Peppers and Rogers. He has been awarded the elite "Certified Experience Economy Expert" designation and is often referenced in the digital space. Follow him on Twitter: @kennyL
2015 Holiday Email Guide
The holidays are just around the corner. Download this whitepaper to find out how to create successful holiday email campaigns that drive engagement and revenue.
Three Ways to Make Your Big Data More Valuable
Big data holds a lot of promise for marketers, but are marketers ready to make the most of it to drive better business decisions and improve ROI? This study looks at the hidden challenges modern marketers face when trying to put big data to use.
December 2, 2015
1pm ET/ 10am PT
Wednesday, December 9, 2015
5pm HKT / 5am ET