Denise Zaraya

Denise Zaraya

Director of Emerging Products

ValueClick Media

Denise Zaraya is the director of emerging products for ValueClick Media. Over her five-year tenure, she has successfully launched several products for the company including the Re:view Reporting Suite and Brand Optimization, helping customers to optimize campaigns in-flight based on brand lift data. Prior to joining ValueClick Media, Zaraya spent several years at DoubleClick running the $60 million agency sales team. Zaraya holds an advertising degree from Pennsylvania State University.



All Wrapped Up! The Hottest Holiday Trends

Dec 20, 2012 - A final look at the hottest consumer holiday spending trends and how marketers can capitalize on those trends to increase revenue during the holiday... Comments


Black Friday Advertising Shows the Lift

Nov 20, 2012 - Trends that have retailers seeing green. Part five in a six-part holiday series. Comments


Santa's Newest Little Helpers: Mobile Phones and Tablets

Nov 6, 2012 - Optimizing your retail websites for both smartphone and tablet access is a crucial step in creating a positive connection with information- and product... Comments


Marketers, Ready Your Aim for Holiday 2012 Now

Oct 8, 2012 - By pulling the trigger on your holiday campaigns now, there is a greater chance that your brand messages will impact those shoppers currently in-market... Comments

Consumers Are Shopping Smarter This Holiday Season

Sep 10, 2012 - How can holiday marketers make the most of this roller coaster retail year? Part two of a six-part series that focuses on the top consumer holiday spending... Comments


5 Consumer Trends You Can't Afford to Ignore This Holiday Season

Aug 13, 2012 - What does a retail marketer need to do to ring the registers this holiday season? Part one in a six-part holiday series. Comments

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Featured White Papers

2015 Holiday Email Guide

2015 Holiday Email Guide
The holidays are just around the corner. Download this whitepaper to find out how to create successful holiday email campaigns that drive engagement and revenue.

Three Ways to Make Your Big Data More Valuable

Three Ways to Make Your Big Data More Valuable
Big data holds a lot of promise for marketers, but are marketers ready to make the most of it to drive better business decisions and improve ROI? This study looks at the hidden challenges modern marketers face when trying to put big data to use.