Consumer Products Expert
IBM Global Business Services
Dr. Trevor Davis is a consumer products expert with IBM Global Business Services. During a career spanning more than two decades, Dr. Davis has worked with a wide variety of enterprises, including companies in the consumer packaged goods, apparel, healthcare, beverage, and food sectors. In his work, he often uses sophisticated analytics to derive business insight from social media
Hong Kong, 20-21 January
Singapore, 5-6 March
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.
January 29, 2015
1:00pm ET/10:00am PT