In his role as CEO at mediaFORGE, Tony develops and drives the company's vision while overseeing all aspects of the business. Tony is a seasoned entrepreneur and has more than 20 years of experience in developing successful start-up technology companies. Prior to his involvement with mediaFORGE, Tony co-founded and served as CEO of ezADit.com, an online aggregator of offline college media, which was acquired by Y2M, a subsidiary of MTV Networks. Previously, Tony served as president and was a co-founder of Precision Data Link, which was acquired by The Profit Recovery Group (NASDAQ: PRGX). As senior vice president at PRG, Tony was responsible for the day-to-day operations, strategy, and growth of the logistics management division and was tasked with identifying, managing, and integrating five additional acquisitions. Tony is an active member of the Utah Technology Council and is passionate about technology and marketing. Tony enjoys outdoor sports and spending time with his family.
IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
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