Ekaterina Walter

Ekaterina Walter

Social Media Strategist

Intel

Ekaterina Walter is a social media strategist and innovator at Intel. She is an author of the Wall Street Journal bestseller "Think Like Zuck: The Five Business Secrets of Facebook's Improbably Brilliant CEO Mark Zuckerberg." A recognized business and marketing thought leader, she is a speaker and a regular contributor to leading-edge print and online publications. She has been featured in a number of prestigious publications and in 2012 was named among 25 Women Who Rock Social Media. She sits on a Board of Directors of Word of Mouth Marketing Association (WOMMA) and is an active member of the Thunderbird Global Council at Thunderbird School of Global Management.

RECENT ARTICLES BY EKATERINA WALTER

facebook-graph-search

5 Ways to Make Facebook's New Graph Search Work for Your Brand

Apr 17, 2013 - Brands will need to evolve with new changes to work on meaningful customer interaction if they are going to get the most out of this new feature as... Comments

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Mark Zuckerberg Is in It for the Long Haul

Mar 27, 2013 - Will Zuckerberg be pressured by Wall Street into selling out his vision for Facebook, or will Facebook remain at the forefront of social media innovation... Comments

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Small Businesses Are Benefiting From Google+ Presence

Feb 27, 2013 - Three female entrepreneurs share their secrets to business success with Google+. Comments

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Tumblr - Untapped Marketing Goldmine

Jan 29, 2013 - A look at how small businesses are using Tumblr as a marketing and promotion tool. Comments

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