Director of Marketing, Amazon China
Brian Hui, director of marketing for Amazon China, is a digital enthusiast with more than 13-year multinational experience in advertising, online marketing, channel & sales management, with expertise ranging from lead generation & conversion, SEO/SEM, performance based marketing to integrated communication. Before Amazon, Brian served in various Citibank locales, Standard Chartered Bank, FCB & McCann Erickson where he had a comprehensive understanding of client and agency operations. He is a graduate of University of Hong Kong, School of Economics and Finance. Follow and connect with Brian on Twitter @terrifician , LinkedIn and Sina Weibo BrianHui .
Hong Kong, May 5-6, 2015
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
May 6, 2015
12:00pm ET/9:00am PT