General Manager of Publisher Solutions
Greg brings over 15 years of experience scaling digital and offline media businesses to Tynt. Greg co-founded and led product development for 33Across, which acquired Tynt in January 2012. Greg's earlier experience includes leading business development at Yahoo Finance, where he secured multi-million dollar partnerships with companies including CNBC and Bankrate, managing a marketing team at Primedia that generated over $80 million in magazine retail sales, and leading corporate development for Real Media Europe. Greg has a BA in International Relations from Brown University and an MBA from Columbia University.
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.