Joe Apprendi

Joe Apprendi

CEO

Collective

The visionary behind Collective, Joe brings more than 15 years in founding, board, and executive management experience to the Company. Prior to founding Collective, Joe served as CEO of Falk eSolution's Falk North America. Previous to Falk he was the Executive Vice President at Eyeblaster™, responsible for global sales and marketing where he led the company in building its client base to include more than 400 agency and 500 publisher customers worldwide, ultimately securing its position as the number one rich media technology provider as reported by Nielsen NetRatings AdRelevance.

Earlier in his career Joe served as Senior Vice President, North American Sales Operations at 24/7 Real Media, for 24/7 Mail, 24/7 Network, and 24/7 Media Canada on multiple product lines including Online Media, Email, Promotions, Loyalty Programs, and Wireless Advertising. Joe was recognized by Business Insider on its 2011 Silicon Alley List of technology leaders, and is an Ernst & Young Entrepreneur of the Year® for the Metro NY award honoree. He is also on IAB's Board of Directors.

RECENT ARTICLES BY JOE APPRENDI

man-using-mobile

2013: The Year of the Touchscreen PC

Feb 18, 2013 - We need to broaden the definition of a PC to include everything from the connected TV in the living room to the smartphone in your pocket. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

BigDoor: The Marketers Guide to Customer Loyalty

The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.

Marin Software: The Multiplier Effect of Integrating Search & Social Advertising

The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.

WEBINARS

    Information currently unavailable

Jobs

    • Internet Marketing Campaign Manager
      Internet Marketing Campaign Manager (Straight North, LLC) - Fort MillWe are looking for a talented Internet Marketing Campaign Manager to join the...
    • Online Marketing Coordinator
      Online Marketing Coordinator (NewMarket Health) - BaltimoreWant to learn marketing from the best minds in the business? NewMarket Health, a subsidiary...
    • Call Center Manager
      Call Center Manager (Common Sense Publishing) - Delray BeachWanted: Dynamic Call Center Manager with a Proven Track Record of Improving Response...