Joe Apprendi

Joe Apprendi

CEO

Collective

The visionary behind Collective, Joe brings more than 15 years in founding, board, and executive management experience to the Company. Prior to founding Collective, Joe served as CEO of Falk eSolution's Falk North America. Previous to Falk he was the Executive Vice President at Eyeblaster™, responsible for global sales and marketing where he led the company in building its client base to include more than 400 agency and 500 publisher customers worldwide, ultimately securing its position as the number one rich media technology provider as reported by Nielsen NetRatings AdRelevance.

Earlier in his career Joe served as Senior Vice President, North American Sales Operations at 24/7 Real Media, for 24/7 Mail, 24/7 Network, and 24/7 Media Canada on multiple product lines including Online Media, Email, Promotions, Loyalty Programs, and Wireless Advertising. Joe was recognized by Business Insider on its 2011 Silicon Alley List of technology leaders, and is an Ernst & Young Entrepreneur of the Year® for the Metro NY award honoree. He is also on IAB's Board of Directors.

RECENT ARTICLES BY JOE APPRENDI

man-using-mobile

2013: The Year of the Touchscreen PC

Feb 18, 2013 - We need to broaden the definition of a PC to include everything from the connected TV in the living room to the smartphone in your pocket. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

ion Interactive 9 Strategies to Engage Your Consumers White Paper

9 Strategies to Engage Your Consumers
Online marketing apps are highly engaging - taking visitors on short, but effective, conversion-focused journeys. This white paper illustrates 9 strategies to engaging consumers through app-like experiences.

eMarketer: Redefining Mobile-Only Users: Millions Selectively Avoid the Desktop

Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?

Resources

Jobs

    • Sr. Paid Search Manager
      Sr. Paid Search Manager (Bisk Education) - TampaCurrently seeking a Sr. Paid Search Manager in Tampa, FL for Bisk Education! Bisk Education is a...
    • Contact Center Professional
      Contact Center Professional (TCC: The Contact Center) - Hunt ValleyLooking to join a workforce that prides themselves on being routine and keeping...
    • Recruitment and Team Building Ambassador
      Recruitment and Team Building Ambassador (Agora Inc.) - BaltimoreAgora, www.agora-inc.com, continues to expand! In order to meet the needs of our...