Senior Vice President
Mike Proulx is a Senior Vice President and the Director of Social Media at Hill Holliday, a renowned advertising agency based in Boston, where he leads a team with a focus on cross-channel integration, emerging and social media.
Mike has spent the last 17 years working at various interactive, high-tech, and new media companies on the agency-side, client-side, and as an entrepreneur. He has spoken at dozens of events and has been widely featured in the press including The New York Times, Fast Company, TV Guide, Forbes, BusinessWeek, Mashable, and NPR.
Mike conceived, produced, directed, and co-host the TVnext summit which took place in early 2011 and 2012. He is the co-author of Social TV, a best selling book from Wiley publishing that launched in February of 2012. Mike is also the host of the social TV web series, The Pulse on Lost Remote.
He holds a Masters degree in Computer Information Systems from Bentley University and in 2012 was named the AdClub's Media All Star.
2015 Holiday Email Guide
The holidays are just around the corner. Download this whitepaper to find out how to create successful holiday email campaigns that drive engagement and revenue.
Three Ways to Make Your Big Data More Valuable
Big data holds a lot of promise for marketers, but are marketers ready to make the most of it to drive better business decisions and improve ROI? This study looks at the hidden challenges modern marketers face when trying to put big data to use.
December 2, 2015
1pm ET/ 10am PT
Wednesday, December 9, 2015
5pm HKT / 5am ET