Robert Miller

Robert Miller

Senior Analyst

Search Discovery

Robert Miller is a Senior Analyst at Search Discovery. He is actively involved in industry organizations, such as the Analysis Exchange and the Digital Analytics Association.

With the Analysis Exchange, he helps non-profits capitalize on their website data, and educates aspiring digital analysts about the foundation of digital analytics, from the implementation of a digital analytics tool to performing analysis and making data-driven recommendations for organizations.

RECENT ARTICLES BY ROBERT MILLER

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Google Just Upped the Digital Analytics Ante, Yet Again

Sep 16, 2013 - A glimpse into the new and updated functionality of Google Analytics' Advanced Segments. Comments

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Ashton Kutcher and Digital Analytics

Aug 19, 2013 - What an actor/investor can teach us about our work and lives. Comments

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Creating Action From Analysis

Jul 22, 2013 - A simple three-step framework for every analysis project. Comments

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Benchmarking Yourself to Fail

Jun 24, 2013 - Three reasons why benchmarks are hindering your success. Comments

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Back to Basics: How We Should Really Look at Data

May 27, 2013 - Visualize the data, segment the data, and choose the right metrics to uncover amazing insights for your clients. Comments

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5 Google Analytics Time- and Sanity-Savers

Apr 29, 2013 - How you can use Google Analytics Custom Reports, Custom Alerts, Shortcuts, Cost Data Upload, and Report Automation to implement tracking codes and uncover... Comments

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Making Big Data Smart

Apr 1, 2013 - For about 10 hours of effort, you should be analyzing valuable data you previously didn't have, and be poised to make serious optimizations to your... Comments

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