Victoria Edwards

Victoria Edwards

Marketing Manager, Florida Blue

Victoria Edwards has been working in SEO and social media for eight years and currently works for Florida Blue a not-for profit health solutions company, based in Jacksonville, Florida. Victoria is their Digital Content Strategist and focuses content management, creation and optimization.

Profile

RECENT ARTICLES BY VICTORIA EDWARDS

Andrew Edwards

Multi-Channel Analytics: An Interview With SES San Francisco Speaker Andrew Edwards

Sep 4, 2013 - At SES San Francisco, Andrew Edwards will be talking about all things convergence analytics – trends, technologies, and challenges. Here, Edwards offers... Comments

bryan-eisenberg-professional-speaker

How to Rock Your Customers' World: Interview With #SESSF Speaker Bryan Eisenberg

Aug 28, 2013 - Bryan Eisenberg shares some insights ahead of SES San Francisco on how to leverage big data, the secrets to great Google rankings, and a few must-have... Comments

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#SESSF 2013 Revamped: 5 New Tracks, Discussion Panels & VIP Keynote

Jul 15, 2013 - In additional to five brand new tracks (paid, owned, earned, integrated, and business intelligence) designed to help marketers stay up to date on our... Comments

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UPCOMING EVENTS

Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising
If you're considering implementing a marketing attribution model to measure and optimize your programs, this paper is a great introduction. It also includes real-life tips from marketers who have successfully implemented attribution in their organizations.

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