Andrew Beckman

Andrew Beckman

CEO

Location3 Media

As CEO, Andrew Beckman oversees the strategic direction and business growth of Location3 Media. Andrew founded Location3 Media in 1999 as a media buying agency and has since expanded the portfolio of services to include PPC management, SEO, local search marketing, landing page optimization, social media, web analytics, creative design, content marketing strategy, and more.

Prior to founding Location3 Media, Andrew was an international sales manager for DoubleClick, Inc. where he was charged with opening new sales offices, as well as training teams on U.S. search marketing strategies. Andrew is an active member of DMA's Search Marketing Council, a governor for the DMA ECHO Committee, and is a frequent presenter at industry conferences including SES, SMX, PubCon, IFA, and DMA.

Profile

RECENT ARTICLES BY ANDREW BECKMAN

ppc-fundamentals

Connection and Conversion: Getting More Out of Paid Search with Rich Content

Dec 10, 2013 - Paid search is still a numbers game, but the people elevating the game are making a more relevant connection upfront and converting customers with high... Comments

question

'Not Provided' World Just the Beginning of a Marketer’s Challenge

Oct 14, 2013 - "Not provided" keyword data makes data analysis difficult, but just wait until cookie tracking becomes virtually nonexistent and we are required instead... Comments

seo-analytics

Foundations of Building an SEO-Friendly Website From the Beginning

Sep 16, 2013 - At the end of the day, your website could be one of the sleekest and best looking on its surface, but if it isn't structured properly behind the scenes... Comments

largenewgooglelogofinalflat-a

Google's Enhanced Campaigns: What We've Seen So Far

Aug 19, 2013 - The key to future success lies in planning ahead for what appears to be Google's push to scale Enhanced Campaigns. Comments

local

Local SEO Strategy for the Multi-Location Marketer

Jul 22, 2013 - It's important to get the foundational elements in place that will help you rank better locally, and be ready to embrace some of the more challenging... Comments

travelairport

How Travel Brands Can Better Compete With OTAs

May 23, 2013 - Travel brands have a huge opportunity to circumvent the OTAs and connect directly with consumers searching for their products and services through paid... Comments

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UPCOMING EVENTS

Featured White Papers

ion Interactive 9 Strategies to Engage Your Consumers White Paper

9 Strategies to Engage Your Consumers
Online marketing apps are highly engaging - taking visitors on short, but effective, conversion-focused journeys. This white paper illustrates 9 strategies to engaging consumers through app-like experiences.

eMarketer: Redefining Mobile-Only Users: Millions Selectively Avoid the Desktop

Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?

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