Marketing News & Expert Advice
Segment VP of Marketing
Leggett & Platt
Mark Quinn is a Segment VP of Marketing with Leggett & Platt and has more than two decades of experience. Quinn writes a bedding industry and marketing blog called Q's Views.
Jan 6, 2014 -
Have we really fallen so far that simply doing the job puts us in the category of wowing a customer? Columnist Mark Quinn examines the WOW factor in...
Nov 11, 2013 -
Whether a teenage boy picks his date up in a shiny Mercedes or a limping Yugo, acting like he drives a Mercedes can pay big dividends. Dates — and customers...
Oct 11, 2013 -
Augmented reality is a great method to help consumers truly experience what your product has to offer. It delivers a "fun" factor no other method can...
Sep 16, 2013 -
It doesn't matter how strong, loud, or long your message is - it's all about how relevant you are to your audience.
Aug 19, 2013 -
By improving the industry as a whole, we guarantee that the playing field we're competing on is improving our product and helping our customer enjoy...
Jul 22, 2013 -
Your company needs to provide products that deliver on their promise, not flashy prices that offer short-term contentment.
Jun 17, 2013 -
How demonstrations can boost your ROI.
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