Mark Quinn

Mark Quinn

Segment VP of Marketing

Leggett & Platt

Mark Quinn is a Segment VP of Marketing with Leggett & Platt and has more than two decades of experience. Quinn writes a bedding industry and marketing blog called Q's Views.

RECENT ARTICLES BY MARK QUINN

wow

Where Did We Lose the WOW in Retail?

Jan 6, 2014 - Have we really fallen so far that simply doing the job puts us in the category of wowing a customer? Columnist Mark Quinn examines the WOW factor in... Comments

salesman-contract

Close That Sale: Convince Your Customer to Sleep On It

Nov 11, 2013 - Whether a teenage boy picks his date up in a shiny Mercedes or a limping Yugo, acting like he drives a Mercedes can pay big dividends. Dates — and customers... Comments

Inition's augmented reality and 3D printing project

Augmented Reality Serves Both the Customer and the Business

Oct 11, 2013 - Augmented reality is a great method to help consumers truly experience what your product has to offer. It delivers a "fun" factor no other method can... Comments

angry-at-email

Yelling Louder Won't Sell Your Products

Sep 16, 2013 - It doesn't matter how strong, loud, or long your message is - it's all about how relevant you are to your audience. Comments

employees

A True Service Industry: Sharing Knowledge With Your Competitors

Aug 19, 2013 - By improving the industry as a whole, we guarantee that the playing field we're competing on is improving our product and helping our customer enjoy... Comments

counting-money

It's Not the Price, Stupid!

Jul 22, 2013 - Your company needs to provide products that deliver on their promise, not flashy prices that offer short-term contentment. Comments

cheering-crowd

Demos Aren't Just for Rock Bands

Jun 17, 2013 - How demonstrations can boost your ROI. Comments

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