Facebook Marketing for SMEs: Applying the 5 P's to Expand Business
Asia

Facebook Marketing for SMEs: Applying the 5 P's to Expand Business

11y Guest

Facebook Marketing for SMEs: Applying the 5 P's to...

Fan base and content do count, but it is the five P's of Facebook marketing that matter more in promoting a company's brand awareness. Read More...

View article
5 Content Marketing Trends for 2013 You Haven't Heard Yet
Asia

5 Content Marketing Trends for 2013 You Haven't Heard Yet

11y Guest

5 Content Marketing Trends for 2013 You Haven't He...

You've heard that authors are becoming publishers and publishers are becoming brands. What does that really mean? Read More...

View article
2013 Search Trends: Video Optimization, Mobile, and Content [Video]
Asia

2013 Search Trends: Video Optimization, Mobile, and Content [Video]

11y Guest

2013 Search Trends: Video Optimization, Mobile, an...

ClickZ.asia columnists predict the search trends that will be big in 2013. Read More...

View article
Get the latest analysis and reports delivered to your inbox daily
2012 Analytics Year in Review and Predictions for 2013
Analytics

2012 Analytics Year in Review and Predictions for 2013

11y Guest

2012 Analytics Year in Review and Predictions for ...

Big data was at the forefront of discussions across the Fortune 500, as more organizations become increasingly connected to their prospects and custom...

View article
Google Plans to Combine Mobile and Desktop Ads
Asia

Google Plans to Combine Mobile and Desktop Ads

11y Guest

Google Plans to Combine Mobile and Desktop Ads

Will combining desktop and mobile ads make things better for advertisers? Read More...

View article
Study: Philippines Fastest Growing Smartphone Sales Market in Emerging Asia
Asia

Study: Philippines Fastest Growing Smartphone Sales Market in Emerging Asia

12y Guest

Study: Philippines Fastest Growing Smartphone Sale...

Smartphone sales are growing steadily due to more affordable price points in the market. Read More...

View article
Forget Twitter Fans, China's Tencent Wants U.S. Brands to Sign Up
Asia

Forget Twitter Fans, China's Tencent Wants U.S. Brands to Sign Up

12y Guest

Forget Twitter Fans, China's Tencent Wants U.S. Br...

Tencent is trying to stay ahead of its rivals by moving into the U.S. market and offering new opportunities to overseas marketers. Read More...

View article
Tencent Enters U.S. With Twitter Rival, Facebook Games
Asia

Tencent Enters U.S. With Twitter Rival, Facebook Games

12y Guest

Tencent Enters U.S. With Twitter Rival, Facebook G...

Its weibo service gets English version, starts building games for Facebook. Read More...

View article
How to Protect Your Brand From Click Fraud in China
Asia

How to Protect Your Brand From Click Fraud in China

12y Guest

How to Protect Your Brand From Click Fraud in Chin...

You can proactively place limits on your campaign to reduce the risk of click fraud. Here's how. Read More...

View article
Possible Worldwide Names Managing Director, Greater China
Agency Spotlight

Possible Worldwide Names Managing Director, Greater China

12y Guest

Possible Worldwide Names Managing Director, Greate...

WPP Digital agency recruits Eric Wong from TBWA Group's IntegerChina. Read More...

View article
Publicis to Acquire Wangfan
Asia

Publicis to Acquire Wangfan

12y Guest

Publicis to Acquire Wangfan

Shanghai-based digital agency's clients include Puma and General Motors. Read More...

View article
Baidu Launches International Marketing Efforts
Asia

Baidu Launches International Marketing Efforts

13y Guest

Baidu Launches International Marketing Efforts

Baidu quietly launches more of its international efforts with the help of a Singapore-based partner and their new website - Baidu International - and ...

View article
Google Shihui Deal Search Launches In China
Asia

Google Shihui Deal Search Launches In China

13y Guest

Google Shihui Deal Search Launches In China

Google' Shihui will allow users to search through information aggregated from China's deal sites. Read More...

View article
Search Marketing Guide to Naver, Korea's Most Popular Search Engine
Asia

Search Marketing Guide to Naver, Korea's Most Popular Search Engine

13y Guest

Search Marketing Guide to Naver, Korea's Most Popu...

Considering search advertising in Korea? Naver is not to be ignored. Read More...

View article
Tribal DDB Shanghai - Giving Branding a Digital Core
Asia

Tribal DDB Shanghai - Giving Branding a Digital Core

13y Guest

Tribal DDB Shanghai - Giving Branding a Digital Co...

A look at Shanghai-based digital agencies. Read More...

View article
The Impact of Display on Search
Asia

The Impact of Display on Search

13y Guest

The Impact of Display on Search

Display advertising has a strong impact on driving both organic and paid search queries and conversions - so don't write it off yet. Read More...

View article
Toyota Social Net Gives Voice to Customers and Cars
Asia

Toyota Social Net Gives Voice to Customers and Cars

13y Guest

Toyota Social Net Gives Voice to Customers and Car...

Service will connect owners with live car data, among other features. Read More...

View article
The 2nd Wave of Location-Based Services
Asia

The 2nd Wave of Location-Based Services

13y Guest

The 2nd Wave of Location-Based Services

A look at promising new services from Facebook and other companies. Read More...

View article
Google Misses a Key Deadline in China for Google Maps
Asia

Google Misses a Key Deadline in China for Google Maps

13y Guest

Google Misses a Key Deadline in China for Google M...

The company said it's still in discussions with the government to offer maps in China. Read More...

View article
Social Technology: Getting It Right on a Global Scale
Asia

Social Technology: Getting It Right on a Global Scale

13y Guest

Social Technology: Getting It Right on a Global Sc...

How brand managers, marketers, and agencies must understand how to use new social tools. Consider these three examples. Read More...

View article
India: Search Habits of a Growing Nation
Asia

India: Search Habits of a Growing Nation

13y Guest

India: Search Habits of a Growing Nation

A look at how consumers in India are accessing the Internet and the most popular search categories. Read More...

View article
Welcome to ClickZ Asia
Asia

Welcome to ClickZ Asia

14y Guest

Welcome to ClickZ Asia

Our goal is to serve you, as marketers in Asia Pacific, with the most up-to-date insights and best practices about digital marketing and advertising. ...

View article
Surprise! Badly Written Banner Ads Yield Bad Results
Marketing

Surprise! Badly Written Banner Ads Yield Bad Results

23y Guest

Surprise! Badly Written Banner Ads Yield Bad Resul...

Banner bashing is hip. But are banner ads a flawed configuration, or is it the messaging that's flawed? Here are some simple yet effective suggestions...

View article