First Month of a Start-Up: CMO's Top 10

First Month of a Start-Up: CMO's Top 10

9y Parth Mukherjee

First Month of a Start-Up: CMO's Top 10

This is the fifth instalment of a five-part series on start-up marketing, and delves into the top 10 achievements the CMO should now be able to tick o...

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The First Month in Start-Up/SME Marketing (Part 4)

The First Month in Start-Up/SME Marketing (Part 4)

9y Parth Mukherjee

The First Month in Start-Up/SME Marketing (Part 4)

The fourth installment of this five-part series on start-up marketing looks at how marketers can focus on getting noticed for their content and as a r...

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The First Month in Start-Up/SME Marketing (Part 3)

The First Month in Start-Up/SME Marketing (Part 3)

10y Parth Mukherjee

The First Month in Start-Up/SME Marketing (Part 3)

Part three of this five-part series takes a deeper look into a start-up's marketing plan, and more specifically looks at how you can implement content...

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The First Month in Start-Up/SME Marketing Part 2

The First Month in Start-Up/SME Marketing Part 2

10y Parth Mukherjee

The First Month in Start-Up/SME Marketing Part 2

The second part in this five-part series details how to create a marketing strategy, how to ensure people are on board with it, and how to plan its im...

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The First Month in Start-Up/SME Marketing

The First Month in Start-Up/SME Marketing

10y Parth Mukherjee

The First Month in Start-Up/SME Marketing

In the first of a five-part series, we look at how you can design a comprehensive and strategic marketing plan for your start-up. Read More...

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Is Retargeting Really a Creepy Stalker?

Is Retargeting Really a Creepy Stalker?

10y Parth Mukherjee

Is Retargeting Really a Creepy Stalker?

Retargeting is still a relatively new marketing tool that advertisers are getting better at using but here's why it's not creepy. Read More...

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5 Things That Will Change Retargeting in 2014

5 Things That Will Change Retargeting in 2014

10y Parth Mukherjee

5 Things That Will Change Retargeting in 2014

Remarketing predictions to watch out for in the new year. Read More...

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Social Retargeting: Where to Spend it

Social Retargeting: Where to Spend it

10y Parth Mukherjee

Social Retargeting: Where to Spend it

I'll walk you through the Facebook and Twitter offerings to help you decide where to invest that budget you managed to eke out for a social retargetin...

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How to Apply Big Data Analytics in Retargeting

How to Apply Big Data Analytics in Retargeting

11y Parth Mukherjee

How to Apply Big Data Analytics in Retargeting

Here are three ways big data could be analyzed for retargeting campaigns. Read More...

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50 Shades of Retargeting

50 Shades of Retargeting

11y Parth Mukherjee

50 Shades of Retargeting

A marketer's guide to the different types of retargeting for your campaign. Read More...

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What Makes Retargeting Successful?

What Makes Retargeting Successful?

11y Parth Mukherjee

What Makes Retargeting Successful?

An introduction to how the concept is different from regular display campaigns. Read More...

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The Proof of the Digital Pudding

The Proof of the Digital Pudding

11y Parth Mukherjee

The Proof of the Digital Pudding

A deep dive into Adobe's Metrics not Myths campaign. Read More...

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