Senior Search Marketing Manager, Asia Pacific, RS Components
Desmond has been in the digital industry for about 5 years. He joined PurpleClick, a search marketing agency startup in 2008 where he managed digital campaigns for SingTel, Pitney Bowes, Rentokil, and Linde that helped hone his skills in search marketing at the enterprise level. Following his agency experience, Desmond joined RS Components to experience client-side marketing and work on more complex digital marketing campaigns. He has been the strategic lead for RS search marketing initiatives and processes in Asia Pacific for 3 years now, managing a portfolio of millions of keywords across a geographical span of 10 countries in multiple languages.
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