Nic Tinworth

Nic Tinworth

Digital Director, Fluid

As the digital director for Fluid, Nic brings over 14 years experience in digital, mobile, and multichannel relationship marketing, with "hands-on" practical working experience of web and interface design and programming, information architecture, planning, strategy, and interactive art and creative direction. He has previously worked at agencies in the U.K. and the U.S. where he led digital projects for a range of clients, including Virgin, Vodafone, Quiznos, Goldman Sachs Ford, Disney, and The Wall Street Journal, winning several awards for his work. At his core, Nic is a user-centric interactive designer with a love for beautiful and functional design and all things digital and technology related. In his spare time he is a competitive endurance trail runner, sailor, surfer, and snowboarder and enjoys taking and sharing photos with Instagram (



What's Up With Responsive Web Design?

Oct 29, 2012 - Let's examine the pros and cons. Comments


The Mobile Web Comes of Age

Jul 25, 2012 - Responsive design, apps, or mobile site. Options to consider when optimizing for your web properties. Comments


Web Science and Rocket Design

May 10, 2012 - Reality check - users don't care how awesome your website looks, especially if they can't find what they are looking for. Consider the user-centred... Comments

Field of Dreams

Mar 14, 2012 - Why marketers need a design strategy. Comments

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