Sandeep  Amar

Sandeep Amar

Vice President, Mobile Marketing, One97 Communications

Sandeep Amar has 15 years of experience with the last 6 years at leadership level. He's a veteran with over 11 years experience in the Internet industry. Amar has worked in various capacities as head of marketing, audience and analytics, and business during his career. He is currently Vice President - Mobile Marketing at One97 Communications. Amar was previously Head of Marketing, Audience, and Sales Strategy at Times Internet Limited where he led marketing, audience and analytics, SEO, and sales strategy for the firm. Before that, he was Business Head at Simplymarry.com and Marketing Head for Times Business Solutions. Earlier, he led the Citigroup?s Internet channel in India. Sandeep has an MBA from FMS, Delhi and a Six Sigma Black Belt. He is a renowned blogger in the Internet space and has been one of the first international bloggers from India.

RECENT ARTICLES BY SANDEEP AMAR

sandeepamar

2013 Mobile Trends in India [Video]

Jan 8, 2013 - Marketers in India are no longer asking why they should advertise on mobile but how to and how much to advertise on the platform. Comments

Mobile Internet Monetization Opportunities and Challenges

Dec 4, 2012 - Mobile is big and in India alone, there are over 600 million connections. Comments

woximedia1

How to Reach TV Audience Through Apps: The New Ecosystem

Oct 31, 2012 - Marketers and agencies that represent high-end products and services should explore this channel. Here's why. Comments

Retargeting: Consumer Research Opportunity for Brand Marketers

Sep 25, 2012 - Retargeting provides brand managers a new way of understanding consumer behavior online. Here's how. Comments

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