Razlan  Manjaji

Razlan Manjaji

Senior Business Manager

South China Morning Post

Razlan Manjaji currently works as senior business manager at South China Morning Post (SCMP), the premier English newspaper in Hong Kong, and heads up Education Post, the online education media arm of SCMP.

 

RECENT ARTICLES BY RAZLAN MANJAJI

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A Quick Guide To Native Advertising On Social Media Platforms

Dec 4, 2013 - From Facebook, Twitter, Instagram, LinkedIn to Pandora. Comments

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Respect Your Readers - Best Practices in Labeling Your Native Ads

Oct 20, 2013 - What's the right way to label your native ads? Let's look at these examples. Comments

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5 Ways to Maximize the Value of Your Content

Sep 12, 2013 - Producing quality content is expensive but here are five steps to get you started. Comments

Native Advertising in an Online World: 3 Questions for Marketers

Jul 28, 2013 - Advertorials in print and online serve different purposes. Consider these factors. Comments

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Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising
If you're considering implementing a marketing attribution model to measure and optimize your programs, this paper is a great introduction. It also includes real-life tips from marketers who have successfully implemented attribution in their organizations.

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