VP, Marketing, Gigya
As Vice President of Marketing, John is responsible for Gigya's marketing and communication initiatives, including advertising, direct online and offline marketing programs, PR and branding campaigns. John has over 11 years of marketing product management and consumer brand marketing experience, with a proven track record of driving sales and profit growth. Prior to joining Gigya, John served as Sr. Director of Global Online Marketing for Saba Software, where he oversaw digital marketing. John has also held senior management positions with leading consumer brands, such as, Seagate, Intuit and Art.com. John holds a graduate degree in marketing and statistics from Istec Business School, Paris.
Hong Kong, May 5-6, 2015
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
May 6, 2015
12:00pm ET/9:00am PT