Patti  Hunt

Patti Hunt

Founder & Director , On-Off Design & Technology

Patti Hunt is founder and director of On-off Design & Technology, a strategic design consultancy based in Hong Kong. Patti has held senior positions as a User Experience (UX) consultant and service designer in Australia and most recently head of strategic design for a Hong Kong based agency. She’s an advocate for using design thinking and practices to spark and drive meaningful change.

RECENT ARTICLES BY PATTI HUNT

digital-marketer-job-description

Goodbye SEO, SEM, and Advertising: A Job Description for Digital Marketers of the Future

Jun 10, 2014 - The job description of a digital marketer is changing with the times. Here's an example of what a job listing might look like in the not-so-distant... Comments

analytics-framework

5 Tools to Analyze and Optimize Live Digital Campaigns

May 4, 2014 - There are lots of useful technologies that digital marketers can use to tweak and optimize campaigns on the fly. Here's what we recommend. Comments

ideas

Digital Marketers Toolkit - 5 Resources to Validate Ideas and Test Assumptions

Mar 31, 2014 - With a myriad of new and useful technologies available, a lot of guesswork can be taken out by using some of these digital tools to validate and test... Comments

internetofthings

5 Ways “The Internet of Things” Will Disrupt Business in 2014

Dec 16, 2013 - With the Internet of Things, change is not only imminent - it's armed and dangerous. Here's why. Comments

bigdata

Measurement Without Experimentation is Vanity - How To Do Big Data Better

Nov 20, 2013 - With big data, organizations have a choice: they can either discover new ways to thrive in times of change, or keep telling the same stories and re... Comments

internetmarketing

Three Ways to Refresh Your Marketing Channels from a Customer Perspective

Oct 18, 2013 - Is your digital presence giving customers an integrated, consistent, and profitable experience with your brand and services? Comments

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