Andre Golsorkhi

Andre Golsorkhi

CEO

Andre Golsorkhi is CEO of Sidecar, a leader in automated e-commerce marketing, powering paid search, comparison shopping engine advertising, on-site product recommendations, and email re-targeting for retailers ranging from $5M to $3B in annual online revenue, including Top 25 retailers in the US.

Prior to Sidecar, Andre was the CEO and Founder of Snipi, Inc. a patented system for people to save their interests while browsing anywhere online. Snipi was featured on the front page of the Wall Street Journal and established partnerships with the world's leading retail and entertainment brands.

 

RECENT ARTICLES BY ANDRE GOLSORKHI

automation-shutterstock-136061006

Automation: For What to Do Now, and What to Do Next

Feb 14, 2014 - Any company that uses marketing automation should be considering how the data being collected can not only inform what to market now, but also where... Comments

netflix-logo-red

Marketing Automation Lessons from Netflix

Jan 17, 2014 - Automation allows for the creation of a multi-faceted, and much more real, consumer profile. There's a lot the marketing automation space can learn... Comments

shutterstock-104166956

Comparison Shopping Engines Alive & Well, But the Approach is Failing Marketers

Dec 19, 2013 - Automation can enable retailers to deliver a new catalog of listings, representing every product that will work on each CSE, in as real-time as the... Comments

shutterstock-119289862

A Gift for Your Marketing Team: Holiday Sales Without Stress

Nov 21, 2013 - Digital marketers have been planning for the holiday season since at least July, but it's not too late to implement marketing automation solutions to... Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising
If you're considering implementing a marketing attribution model to measure and optimize your programs, this paper is a great introduction. It also includes real-life tips from marketers who have successfully implemented attribution in their organizations.

Jobs

    • Internet Marketing Campaign Manager
      Internet Marketing Campaign Manager (Straight North, LLC) - Downers GroveWe are looking for a talented Internet Marketing Campaign Manager...
    • Internet Marketing Specialist
      Internet Marketing Specialist (InteractRV) - DallasInternet Marketing Specialist InteractRV - Anywhere Telecommute, USA SEM | SEO | Content Creator...
    • Tier 1 Support Specialist
      Tier 1 Support Specialist (Agora Inc.) - BaltimoreThis position requires a highly motivated and multifaceted individual to contribute to and be...