Rahul Garg

Rahul Garg

Head of AdX, Southeast Asia, India, and Korea

Google

Rahul is currently the head of Ad-Exchange for Southeast Asia, India, and Korea where he’s championing creation of programmatic ecosystem working with multiple partners like Retargeters/Ad networks, trading desks, DSPs, agencies and publishers. He has been with Google for over 3.5 years and has worn several hats building the display and search business in the region. In his role as strategy lead for display, he launched several initiatives leading to Asia Pacific becoming the fastest growing region in the company. Prior to Google, Rahul worked as senior product manager and holds 16 U.S. patents in the area of system and algorithm design.

RECENT ARTICLES BY RAHUL GARG

man-using-mobile

Primer on Programmatic Buying and Mobile RTB Triggers in 2014

Jan 21, 2014 - Programmatic buying simplified. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

BigDoor: The Marketers Guide to Customer Loyalty

The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.

Marin Software: The Multiplier Effect of Integrating Search & Social Advertising

The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.

Resources

Jobs

    • Sales Planner
      Sales Planner (Verve ) - New YorkAbout Verve   Verve is the leader in location powered mobile advertising. We manage one of the largest mobile...
    • Systems Analyst/Support
      Systems Analyst/Support (Agora Inc. ) - BaltimoreIRIS (Increased Revenue Intuitive Software ) is proprietary software that helps marketers...
    • Client Services Support Specialist
      Client Services Support Specialist (Agora Inc. ) - Delray Beach OVERVIEW:  This position requires a highly motivated and resourceful individual...