Erik  Hallander

Erik Hallander

director of mobile and innovation , Isobar Australia

With 14 years programming experience spanning across three continents, Erik leads the Front-End and mobile teams at Isobar Australia as well as putting considerable effort into future casting. Over the past two years, Erik has rolled out major initiatives in the business such as responsive design and an increased mobile focus.

RECENT ARTICLES BY ERIK HALLANDER

estimote

7 Real-World Lessons From Beacons

Mar 30, 2014 - As with any new technology, beacons' early days are pretty volatile territory, but we wanted to share some insights around the initial promise of beacons... Comments

cokeahh

The Top 10 Digital Campaigns of 2013

Dec 17, 2013 - My colleague Andrew Yeoh and I have put together a list of our favorite digital campaigns for the year with bonus insights on how to create award-winning... Comments

Mobile First? Hold That Thought...

Oct 17, 2012 - Mobile first is a marketing term that might be correct for right now, but it needs to evolve. Here's why. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

BigDoor: The Marketers Guide to Customer Loyalty

The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.

Marin Software: The Multiplier Effect of Integrating Search & Social Advertising

The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.

WEBINARS

Jobs

    • Interactive Product Manager
      Interactive Product Manager (Western Governors University) - Salt Lake CityWestern Governors University, one of the 20 largest universities...
    • SEO Senior Analyst
      SEO Senior Analyst (University of Phoenix (Apollo Education Group)) - San FranciscoSEO Senior Analyst   Position Summary...
    • SEM & Biddable Media Manager
      SEM & Biddable Media Manager (Kepler Group LLC) - New YorkAs an Optimization & Innovation Manager at Kepler Group, you will be on the bleeding...