Director of Social Media
Bob Cargill, who was named "Direct Marketer of the Year" for 2009 by the New England Direct Marketing Association (NEDMA), is director of social media at Overdrive Interactive. During the course of his career, his work has been recognized with more than 40 awards from NEDMA, including Gold for his blog, Gold for Best Tweets, and Silver for Best Copywriting. Bob likes to keep his fingers on the pulse of the industry in which he earns his livelihood. Not only has he presented many times about social media, copywriting, and direct marketing, he has been published or quoted on his areas of expertise in numerous media outlets. He is a past president of NEDMA and a graduate of Leadership MetroWest's Leadership Academy.
Re:New Your Responsive Email Strategies
In today's mobile world your customers are constantly on the go and your email needs to be ready for that. Responsive emails need to adapt email content according to customer behavior, and not just respond to device type by changing the email layout. Download this eBook for strategies and examples.
Revenue Rescue: Saving Sales When Shoppers Stray
Download this new study from Bronto and Demandware and see what more than 100 retailers are doing to rescue customers after they stray away from the product page. See examples, read best practice commentary and learn ways to develop a sound strategy to bring customers back to make that purchase.
Wednesday, June 10, 2015
12pm ET/9am PT
Tuesday, June 16, 2015
12pm ET/9am PT