Co-founder and CEO, Eyeota
Kevin is an American based in Singapore and has been working internationally and living in Asia since 1992. He was formerly SVP International at Adify (sold to Cox Enterprises) where he managed the teams/offices across Asia, Europe and Latam; VP ad sales and sponsorships for Viacom/MTV Asia-Pacific; CEO/founder at iamasia (the leading Internet audience measurement company in Asia); and managing director at Taylor Nelson Sofres China. He has also worked for AC Nielsen and has consulted for leading international digital marketing, advertising, market research, and audience data companies. Kevin is a graduate of Duke University (go Blue Devils!). He has a passion for digital media and data and believes in audiences.
US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.
E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.