Director of Publisher Marketing, sovrn Holdings, Inc.
Karinn is director of Publisher Marketing for sovrn Holdings, Inc. She took a unique route to marketing through the physical sciences and tends to approach marketing from a data-driven perspective. Not everything works for everyone and it doesn't matter if it's "industry standard." Karinn is an information junkie and is constantly plugged into every social and information feed she can get through her phone or whatever computer is at hand. When she is pretending to be disconnected, you can find Karinn skiing, hiking, biking, or running the Colorado hills. Connect with her on Twitter or LinkedIn.
Hong Kong, May 5-6, 2015
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
May 6, 2015
12:00pm ET/9:00am PT