Maja Millicevic

Maja Millicevic

Vice President of Demand Partnerships, sovrn Holdings, Inc.

Maja is the vice president of Demand Partnerships at sovrn Holdings, Inc. She is responsible for global revenue and demand partnerships across the company's exchange and specializes in data, cross-platform, programmatic, and real time digital advertising. Maja joined sovrn from AppNexus where she was in charge of sales strategy and execution of a new segment focusing on premium digital publishers, portals, and large supply networks. Maja was an early employee and key member of the enterprise sales team at data management platform Demdex. Following the company's successful acquisition by Adobe Systems (ADBE), she expanded data management sales operations to the existing Adobe/Omniture customer base. Maja is a graduate of Boston College and is based in New York City.

RECENT ARTICLES BY MAJA MILLICEVIC

business-meeting-office-reflection

Get to Know Your Ad Providers

Sep 5, 2014 - Publishers should maintain an open, ongoing dialogue with their ad providers to make sure they are able to jump on new opportunities when they arise. Comments

digital-publishing

Programmatic Primer for Data-Savvy Publishers

Apr 18, 2014 - Embracing programmatic sales tools can allow publishers to jump ahead of the competition. Here are a few considerations to keep in mind as you build... Comments

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