Head of brand and marketing strategy lead, Intel
Peter Dingle is the director of branded accelerators at Nest in Hong Kong. In this role, Peter helps organisations bridge the gap between the entrepreneurial talent of startups and the corporate strategic initiatives of multinationals by encouraging major brands to see entrepreneurs and startups as complementary rather than disruptive.
Prior to this, Peter was the consumer brand and marketing strategy lead for tablets, mobile experiences, and marketing analytics for Intel, in the computing industry's fastest growing region, Asia Pacific and Japan.
With more than 15 years of marketing experience in building the $37 billion brand, Peter has managed multi-country product and brand campaigns, built the region's social media communities, developed and executed large scale mobile projects, and has now positioned himself take on the challengers growing market share in tablets for Intel.
Peter's deep understanding of how emerging markets respond online, his strengths in understanding and picking the best technologies for maximum effectiveness, and his balanced brand and technical background make him an engaging marketer, a fascinating speaker, and a talent to watch out for in times of digital transition.
Peter holds an MBA from the Richard Ivey School of Business Asia and was presented the Ivey Scholar Award for outstanding academic achievement in 2014.
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