director of insights , Isobar Australia
Jeanette is Director of Insights at Isobar and leads its research, analysis and insights team. With a background in media planning and strategy, Jeanette brings extensive experience in international markets, consumer research methodologies and the development of consumer insights across categories. With three years’ experience working on the Proctor and Gamble account in Malaysia, Singapore, and Hong Kong at a media agency, and nearly two years across Australian clients for Isobar, Jeanette’s background in media has given her an understanding of business processes for a range of sectors and a strong skillset in multi-stakeholder team management.
With the ability to respond to diverse client requirements, Jeanette has devised a number of processes for the Insights team Isobar, providing strategic communications solutions for both business needs and consumer insights.
Hong Kong, May 5-6, 2015
A Buyer's Guide to Affiliate Management Software
Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
May 6, 2015
12:00pm ET/9:00am PT