director of insights , Isobar Australia
Jeanette is Director of Insights at Isobar and leads its research, analysis and insights team. With a background in media planning and strategy, Jeanette brings extensive experience in international markets, consumer research methodologies and the development of consumer insights across categories. With three years’ experience working on the Proctor and Gamble account in Malaysia, Singapore, and Hong Kong at a media agency, and nearly two years across Australian clients for Isobar, Jeanette’s background in media has given her an understanding of business processes for a range of sectors and a strong skillset in multi-stakeholder team management.
With the ability to respond to diverse client requirements, Jeanette has devised a number of processes for the Insights team Isobar, providing strategic communications solutions for both business needs and consumer insights.
Singapore, 5-6 March
Bangkok, 17-18 March
Hong Kong, April 2015
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.
January 29, 2015
1:00pm ET/10:00am PT