Account Director, POSSIBLE
Charlie is an account director in POSSIBLE's LA office. He began his career in London, working on tech brands like Nokia and Microsoft, as well as luxury and FMCG such as Tiffany&Co and Nestle, for whom he launched one of the first social media campaigns in the U.K. He then moved into the world of entertainment and led the BBC's launch of their exclusive coverage of the London Olympics - often described as the first truly multi-platform games; as well as running marketing campaigns for BBC iPlayer, YouView, and Digital Radio UK.
It was Charlie's combined passion for technology and entertainment that was behind his move to POSSIBLE LA. Since then he has been leading various key accounts and client relationships for the office including Mitsubishi Motors, Starkey Hearing Foundation's 'Operation Change,' Lion Capital, AllSaints, and Southern California Edison. Charlie has written for Brief magazine and Promax BDA on various new media topics, has taught advertising at the University of Westminster, and judged as well as won various industry awards.
Singapore, 5-6 March
Bangkok, 17-18 March
Hong Kong, April 2015
A Buyer's Guide to Affiliate Management Software
Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
March 24, 2015
12:00pm ET/9:00am PT