Christopher Saunders

RECENT ARTICLES BY CHRISTOPHER SAUNDERS

Feds Hit Alleged Spammers in Sting

Aug 25, 2004 - The DOJ is set to announce several arrests and indictments againstalleged spammers. Comments

Business E-Mail Control

Jan 12, 2004 - Clearswift does a great deal more than anti-spam. It helps large businesses face such online challenges as regulatory compliance and the enforcement... Comments

DRAM a Short-Term Winner

Dec 22, 2003 - Anticipation surrounding an expected mass PC upgrade in 2004 is giving the memory business something to crow about. Comments

IDG Mulls Macworld Boston Pullout

Aug 13, 2003 - IDG will tell Boston in early fall if it'll host CreativePro (formerly Macworld) in 2004. Meanwhile, it drops some exhibitor fees at all shows to boost... Comments

Chip Sales Keep Up the Pace

Jul 1, 2003 - Data from the Semiconductor Industry Association shows worldwide sales of semiconductors totaled $12.50 billion in May 2003; up 2 percent from April. Comments

EarthLink Shuts Down Pop-Ups

Jun 4, 2003 - The Atlanta ISP offers its 5 million subscribers a free software tool to combat unwanted rich media ads. Comments

Free 'Expressions' No More

May 12, 2003 - AOL is charging for its AIM skins. Comments

WSJ, InfiniteAgent Launch News Bot

May 8, 2003 - WSJOnline looks to sell subscriptions -- and includes in-line ads. Comments

CoolSavings Launches Ad Network

Oct 28, 2002 - The effort seeks to woo CPG advertisers with wider distribution of the firm's coupons. Comments

IAR Bits and Bytes

Oct 28, 2002 - NetIQ offers Dreamweaver plug-in; P&G Tweaks Web media buying; Yahoo! to promote 'Charlie's Angles' sequel. Comments

MSN Ads Anger NYC

Oct 25, 2002 - Following in the footsteps of IBM's gaffe last year, Microsoft is ordered to end its guerilla marketing campaign for MSN 8. Comments

E-Mail Works for Direct Marketing

Oct 25, 2002 - Studies are showing that response rates are growing. Comments

Missouri Eyes "Do Not E-Mail" List

Oct 25, 2002 - Two state legislators say they want to adapt telemarketing laws to the Internet. Comments

MSN, AOL Rally, Rage as Second "8.0" Launches

Oct 24, 2002 - The two competitors square off with dueling press releases, with this week being Microsoft'sturn to shine -- and dish dirt. Comments

DMA: Mailers Turning to Internet

Oct 22, 2002 - Although it remains fairly immature, offline direct marketers are increasingly dabbling in e-mail -- and impacting postal mail volumes. Comments

Semiconductor Outlook: Proceed With Caution

Oct 22, 2002 - In-Stat/MDR says 2003 will be better than 2002 for only a fraction of chipmakers with specific goals inmind, like automotive, wireless, or routing. Comments

Search Engine Marketer, Ad Network Sues Google

Oct 22, 2002 - SearchKing charges that the search giant is playing favorites with Page Rank, though questions linger over its own methods. Comments

Survey: E-Mail Works for Multi-Channel

Oct 21, 2002 - A DoubleClick study suggests that e-mail can impact offline sales. Comments

IAB: Web Ad Spending Falls Again

Oct 21, 2002 - It's the seventh-straight quarter of declining industry spending, and leaders point to format clutter as a point for change. Comments

Yahoo! Marketing Head Resigns

Oct 18, 2002 - After just over a year on the job, John Costello is departing for an offline gig. Comments

DirecTV Broadband Pitches DSL

Oct 18, 2002 - The firm's ads will concentrate on services like VOIP and home networking to better sell the service. Comments

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