Newell Wright is an Associate Professor and the Wampler-Longacre Professor of Marketing at James Madison University. He recently received the DMEF Distinguished Teaching Award for his courses on Internet Marketing and Database Marketing at James Madison University.
US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.
E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.