Ann Handley is co-founder of ClickZ and served as its president and chief content officer until her departure in 2001. She has more than 15 years of experience as a business writer and editor. Ann has a fondness for great red wines, good writing, wordsmith.org, dark humor, and anything Starbucks. And don't cross her... she's a Scorpio.
9 Strategies to Engage Your Consumers
Online marketing apps are highly engaging - taking visitors on short, but effective, conversion-focused journeys. This white paper illustrates 9 strategies to engaging consumers through app-like experiences.
Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?
March 19, 2014