Barry Silverstein is CEO of Directech|eMerge, a direct marketing and e-marketing agency in Lexington, MA. He is the author of the books "Business-to-Business Internet Marketing," Third Edition, and "Internet Marketing for Information Technology Companies" (Maximum Press).
2015 Holiday Email Guide
The holidays are just around the corner. Download this whitepaper to find out how to create successful holiday email campaigns that drive engagement and revenue.
Three Ways to Make Your Big Data More Valuable
Big data holds a lot of promise for marketers, but are marketers ready to make the most of it to drive better business decisions and improve ROI? This study looks at the hidden challenges modern marketers face when trying to put big data to use.
December 2, 2015
1pm ET/ 10am PT
Wednesday, December 9, 2015
5pm HKT / 5am ET