How interactive images are taking over e-commerce
Social

How interactive images are taking over e-commerce

8y Guest

How interactive images are taking over e-commerce

Most marketers know that images are key to social engagement, but adding shoppable elements to images is the best way to see ROI on visual investments...

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How this startup is keeping consumers [Von] Content
Social

How this startup is keeping consumers [Von] Content

8y Mike O'Brien

How this startup is keeping consumers [Von] Conten...

Von Content is all about brands sharing their content with the people who really want it, which makes marketing customizable. Founder Dustin Blank see...

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Facebook Lead Ads opens up to all advertisers
Social

Facebook Lead Ads opens up to all advertisers

8y Angie Pascale

Facebook Lead Ads opens up to all advertisers

Now that Facebook Lead Ads are available to all advertisers, B2B and B2C marketers can utilize the social platform as a tool to help cultivate relatio...

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Where does social media fit in the holiday shopping season?
Social

Where does social media fit in the holiday shopping season?

8y Mike O'Brien

Where does social media fit in the holiday shoppin...

Facebook, Twitter, Pinterest and Instagram may not be able to compete with Amazon for e-commerce, but the platforms' recent slew of offerings show the...

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China’s E-Tail Revolution: Transform or Fail
Asia

China’s E-Tail Revolution: Transform or Fail

9y Melanie White

China’s E-Tail Revolution: Transform or Fail

As e-commerce continues to grow in China, the only companies to survive will be those that are willing to adapt and let their consumers dictate the pu...

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How E-Commerce Sites Can Use Social Proof to Increase Conversions
Social

How E-Commerce Sites Can Use Social Proof to Increase Conversions

9y Graham Charlton

How E-Commerce Sites Can Use Social Proof to Incre...

What is social proof and how can e-tailers use it to increase sales? Here are nine examples of social proof in action. Read More...

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Twitter: The Next Customer Care Channel
Social

Twitter: The Next Customer Care Channel

9y Dave Evans

Twitter: The Next Customer Care Channel

How will Twitter's change to its DM character limit policy impact communication between brands and consumers, and alter the standards for customer eng...

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8 Social Media Tips to Prep for 2015 Holiday Shopping Season
Social

8 Social Media Tips to Prep for 2015 Holiday Shopping Season

9y Angie Pascale

8 Social Media Tips to Prep for 2015 Holiday Shopp...

Marketers preparing for the upcoming holiday shopping season can use these strategies for social media to effectively increase sales, drive traffic, a...

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The Social Commerce Fantasy
Social

The Social Commerce Fantasy

9y Marko Muellner

The Social Commerce Fantasy

Using organic posts to get people to click, explore and then buy is difficult to optimize and scale. The Holy Grail is to build full buying experience...

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Will Facebook Pose a Threat to Amazon and Google with Shoppable Pages?
Marketing

Will Facebook Pose a Threat to Amazon and Google with Shoppable Pages?

9y Yuyu Chen

Will Facebook Pose a Threat to Amazon and Google w...

Facebook is going to add a shop section to pages, so consumers can shop without leaving its app or site. Will the social network turn into an online m...

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Pinterest Rolls Out Buyable Pins for iPhone and iPad
Social

Pinterest Rolls Out Buyable Pins for iPhone and iPad

9y Emily Alford

Pinterest Rolls Out Buyable Pins for iPhone and iP...

Pinterest has partnered with thousands of brands including Macy’s, Neiman Marcus and Nordstrom to offer Buyable Pins. Read More...

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Are You a Fireworks or Bonfire Marketer?
Social

Are You a Fireworks or Bonfire Marketer?

9y Marko Muellner

Are You a Fireworks or Bonfire Marketer?

Many campaigns focus on large spikes of awareness that fade quickly. But to consistently and efficiently drive business outcomes, brands must capture ...

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UK Company Introduces Emojis for Password Protection Sites
Marketing

UK Company Introduces Emojis for Password Protection Sites

9y Lee Bell

UK Company Introduces Emojis for Password Protecti...

UK technology company Intelligent Environments launches world's first emoji-only passcode. Is this a trend of things to come? Read More...

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Apple Pay Coming to UK Retail Stores from July
Media

Apple Pay Coming to UK Retail Stores from July

9y Dave Neal

Apple Pay Coming to UK Retail Stores from July

Apple Pay has the support and backing of many popular stores in the U.K. as well as eight banks. Read More...

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WeChat Partners With Unicef HK to Showcase Payment Beyond Borders
Asia

WeChat Partners With Unicef HK to Showcase Payment Beyond Borders

9y Sophie Loras

WeChat Partners With Unicef HK to Showcase Payment...

There are mutual benefits for both Unicef Hong Kong and WeChat after a micro-financing platform was launched on the Chinese social messaging app. Read...

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Pinterest to Add Buy Button for Revenue Generation
Social

Pinterest to Add Buy Button for Revenue Generation

9y Yuyu Chen

Pinterest to Add Buy Button for Revenue Generation

Pinterest has unveiled transactional pins. Will its “Buy Button" work better than Twitter’s and Facebook’s version? Read More...

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Bayern Munich Joins Tmall to Tap Chinese Fans
Asia

Bayern Munich Joins Tmall to Tap Chinese Fans

9y Sophie Loras

Bayern Munich Joins Tmall to Tap Chinese Fans

Bayern Munich's decision to launch a flagship store on China's Tmall is expected to enhance engagement with its Chinese fans. Read More...

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Twitter Launches Self-Serve Ads for Indonesian SMBs
Asia

Twitter Launches Self-Serve Ads for Indonesian SMBs

9y Sophie Loras

Twitter Launches Self-Serve Ads for Indonesian SMB...

Indonesia joins 31 other global markets with access to Twitter Ads for small and medium-sized businesses (SMBs), a move welcomed by the country’s digi...

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The 6 Biggest Takeaways From Amazon’s Dash Button
Ecommerce

The 6 Biggest Takeaways From Amazon’s Dash Button

9y Himanshu Sareen

The 6 Biggest Takeaways From Amazon’s Dash Button

Amazon's Dash Button is set to take the future of e-commerce by storm. What can we expect from the new technology? Read More...

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VIDEO: The Power of Instagram for E-Commerce in Indonesia [#CZLJKT]
Asia

VIDEO: The Power of Instagram for E-Commerce in Indonesia [#CZLJKT]

9y Sophie Loras

VIDEO: The Power of Instagram for E-Commerce in In...

Speaking at ClickZ Live Jakarta, Sri Safitri, chief marketing officer for Telkom Telstra, discussed how small to medium-sized businesses (SMBs) and br...

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VIDEO: The Rise of Social Performance Marketing in Indonesia [#CZLJKT]
Asia

VIDEO: The Rise of Social Performance Marketing in Indonesia [#CZLJKT]

9y Sophie Loras

VIDEO: The Rise of Social Performance Marketing in...

In this video, Razi Thalib, co-founder and chief executive (CEO) of Setipe.com, outlines tips for developing content for a targeted audience and measu...

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Alibaba Bets on Social Commerce With Snapchat Investment
Asia

Alibaba Bets on Social Commerce With Snapchat Investment

9y Yuyu Chen

Alibaba Bets on Social Commerce With Snapchat Inve...

The largest e-commerce company in China plans to invest $200 million in Snapchat. How will the Alibaba-Snapchat relationship evolve in the future? Rea...

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Contextual Commerce Is About to Change the Shopping Experience
Data insights

Contextual Commerce Is About to Change the Shopping Experience

9y Himanshu Sareen

Contextual Commerce Is About to Change the Shoppin...

Contextual commerce combines the power of data from devices like wearables and smartphones with the ease of interaction in physical spaces. But does i...

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Amazon Opens Tmall Store to Boost China Sales
Asia

Amazon Opens Tmall Store to Boost China Sales

9y Sophie Loras

Amazon Opens Tmall Store to Boost China Sales

Amazon has opened an e-commerce store on Alibaba's Tmall retail platform to reach more Chinese shoppers online. Read More...

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E-Commerce: Southeast Asian Style
Asia

E-Commerce: Southeast Asian Style

9y Nick Annetts

E-Commerce: Southeast Asian Style

There are a number of challenges to the growth of e-commerce in Southeast Asia, but that shouldn't stop any brand from having a strategy for the regio...

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Alibaba Pushes Into Indonesian E-Commerce Market
Asia

Alibaba Pushes Into Indonesian E-Commerce Market

9y Sophie Loras

Alibaba Pushes Into Indonesian E-Commerce Market

China's AliExpress is working with local Indonesian e-payment and logistics service providers for a major push into Southeast Asia's e-commerce market...

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Weibo Boosts User Numbers With Chinese New Year Cash Giveaway
Asia

Weibo Boosts User Numbers With Chinese New Year Cash Giveaway

9y Sophie Loras

Weibo Boosts User Numbers With Chinese New Year Ca...

Weibo has partnered with Alipay to launch a Chinese New Year lucky gift campaign in a bid to recruit users back to the site, and offer greater exposur...

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