Sometimes the best resources to draw on for continuing creativity come from others in the creative community.
In my everlasting quest to keep my creative juices flowing, I love to find a new book, visit a new city, and check out Web sites that I've never heard of before. I thought it might be fun to put together a survey so we can all have the benefit of our collective knowledge.
If you'd like to participate, please type the answers in an email and send them to me at firstname.lastname@example.org. I'll share the best answers in an upcoming article. Answer as many or as few as you'd like... remember, we're a creative community! There is a Stu update at the end of the survey.
When you send your email, please let me know if it's OK to use your name when these are reprinted. We don't want Fred and Freda to see themselves and get mad.
The Stu Update. My father passed away on Sunday, January 13. He died in his sleep, the way he wanted. Although words don't do my feelings justice, thank you to the 200 of you who sent me your thoughts after the last article about Stu.
I wrote the eulogy for his funeral with the help of the rest of my family. It's not a sad dirge, but a tribute to a dad I'll miss a lot. If you'd like to find out why he was so special, take a look at the eulogy at Stickyideas.com. Have a great weekend.
Join the Industry's Leading eCommerce & Direct Marketing Experts in Chicago
ClickZ Live Chicago (Nov 3-6) will deliver over 50 sessions across 4 days and 10 individual tracks, including Data-Driven Marketing, Social, Mobile, Display, Search and Email. Check out the full agenda and register by Friday, Oct 3 to take advantage of Early Bird Rates!
Peter Kaufman is associate director of the Innsbrook Foundation, an organization established to provide leadership and focus on community activities in the Innsbrook Corporate Center in Glen Allen, Virginia. Kaufman is a licensed creativity coach with Before & After Inc., a creative training company that uses The Do-It-Yourself Lobotomy and FlashFlood Brainstorming to generate creativity at companies and agencies around the world. Before & After has trained more than 50,000 people at companies like McDonald's, ABC Sports, J. Walter Thompson, and Hewlett-Packard. He is also the Owner and Head Writer of www.stickyideas.com, an online resource for creativity.
IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 17, 2014
September 23, 2014
September 30, 2014
1:00pm ET/10:00am PT