Where beginners can go to learn from the pros.
Having been in the search-marketing field for quite some time, I typically write about topics that assume readers are familiar with SEO (define). Lately, I've had requests for some information on SEO basics to get Web sites to rank better in search engine results. That got me thinking that in any field, there are always newbies looking for access to good information and resources.
If you're relatively new to SEO or just about to undertake SEO on your Web site for the first time, you're likely looking for some key resources. For the benefit of SEO newbies, here's a short list of some top online resources for SEO -- in no particular order.
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Julie is a member of the senior strategy team at Klick Health, focused on online media and digital. Julie initially established and led the media practice at Klick for several years, relinquishing leadership to expand beyond media into additional digital tactics. She brings a wealth of experience in search marketing, digital media, and all facets of digital strategy to bear, helping Klick's clients develop innovative digital solutions. As her role has evolved, so have her contributions to ClickZ, which she has been writing for since 2007.
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Google My Business Listings Demystified
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82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.