InfoUSA’s Yesmail offers a suite of email marketing applications and data solutions. The combination of its ASP-based applications and menu of expert client services enable clients to go from self-service to full-service or any point in between, at any point in the relationship.
Some of Yesmail’s offerings:
Yesmail Enterprise. Yesmail Enterprise is a CRM email marketing and analytics Web-based application, designed for "high permutation marketers," who have hundreds of thousands of customers, large purchase and behavioral data sets, large numbers of SKUs or product offerings, and a high frequency of customer transactions or interactions.
Yesmail Professional. Yesmail Professional is a full-featured ASP solution geared to marketers with growing email marketing requirements and limited resources, who value ease of use and want to operate in a self-serve mode.
Yesmail Data Solutions. As part of infoUSA and Donnelley Marketing, Yesmail can offer a suite of data solutions designed to help marketers maximize their return on their email database assets via a three-step process:
Cleanse: Complainer suppression, ECOA, and list hygiene
Grow: E-mail append, list rental, and coregistration
Enhance: Data append and postal address append
Yesmail offers solutions to help clients leverage email, data, and relationship marketing best practices to improve ROI. These services fall into three main buckets:
Advanced deliverability monitoring
Program performance analytics
Messaging, segmentation, and personalization strategy
Introducing... ClickZ Live! SES Conference & Expo has merged with ClickZ to bring you ClickZ Live! The new global conference series takes on the identity of the industry's premier digital marketing publication, ClickZ.com, and kicks off March 31-April 3 in New York City. Join the industry's leading tech-advertisers in the advertising capital of the world! Find out more ›› *Super Saver Rates expire Jan 24.