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Being Green Every Day

  |  April 26, 2013   |  Comments

Five digital magazines that are doing their part in helping the environment.

Another Earth Day has come and gone. At my company, we believe that Earth Day should be every day. If only the world would be a little more veggie, a bit more green, and read more digitally, we would be a much more sustainable and environmentally sound planet.

So in honor of Earth Day, we've created a content collection of some of our favorite magazines that support sustainable articles you can read for free here (or get the highlights below).

Sierra Magazine. It's a lot more than the official magazine of the Sierra Club. Sierra is arguably the only magazine that can teach you how to fly. Its most recent issue features a series of stories on wind energy, including a piece on gear you can buy to harness the wind to literally fly. Get your wingsuit. What I love about Sierra digital are the great photos and the balance between caring for the environment and caring for the economy.

Read a free article here.

Green Ideas. The U.S. market should have one of these. It's a New Zealand-based magazine. But the practical and tactical content in Green Ideas is truly global. For me that is what digital publishing is all about: no borders. It's a consumers' guide to living more sustainably - loaded with ideas and practical advice for people who want to know more about the environment and minimize their impact on it.

Read a free article here.

Whole Living. Think Martha Stewart goes green. Whole Living puts a bit of a glitzy spin on eating with a healthy approach, entertaining with a green approach, and looking into the "healthy circle" of upscale communities that are living closer to the earth.

Read a free article here.

GreenSource. Another great case for digital publishing. I discovered this magazine while I was looking for some design advice for a home improvement project. GreenSource is a brilliant looking journal for professionals. It covers sustainable design, and green building case studies for architects, engineers, designers, contractors, and owners. It might sound boring on the surface, but it feels like you're being invited into an exclusive club.

Read a free article here.

Outside. This pick might be a little popular, but you simply can't ignore the excellence, writing, and sheer visual power of Outside. The only thing its readers are more passionate about than working out and extreme sports is the environment.

Read a free article here.

Special thanks to all of those editors and publishers who take the time to assemble such great stories and insights about our world.

No matter who you are, or what your profession is, you share the planet with the rest of us. Let's enjoy and take care of a most valued asset.

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ABOUT THE AUTHOR

Jeanniey Mullen

Jeanniey Mullen is the vice president of marketing at NOOK by Barnes and Noble, focused on business growth and customer acquisition.

Prior to her role at NOOKTM Jeanniey launched a wearables fashion technology company called Ringblingz. Before getting into the wearables business, Jeanniey was the chief marketing officer (CMO) of Zinio, where she grew the business by more than 427 percent, into one of the largest global digital newsstands. Other notable roles in her career include her involvement as the executive director and senior partner at OgilvyOne, where she led the digital Dialogue business and worked with Fortune 50 brands including IBM, Unilever, and American Express, and being a general manager at Grey Direct. At Grey Direct Jeanniey launched the first email marketing division of a global advertising agency. Prior to her time in advertising, Jeanniey spent seven years in retail leading a variety of groups from Consumer Relations and Operations, to Collections and Digital at JCPenney.

One of Jeanniey's favorite times in her career was when she founded the Email Experience Council (which was acquired by the Direct Marketing Association). Jeanniey is a recognized "Women in Business," a frequent keynote speaker, and has authored three books and launched a number of companies ranging from entertainment to technology and fashion.

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