Home  › Social › Social Media

Monetizing Social in Japan: Mixi vs. Facebook

  |  January 6, 2012   |  Comments   |  

Mixi offers Pages, launches contextual advertising platform.

In 2012, social will continue to grow in Japan with Mixi building out its offering to counter Facebook's increasing popularity in the country.

Shohei Shimoda, global business division director at iRep, outlines the monetization of social and talks briefly about Yahoo Japan.

Subscribe to ClickZ Asia to receive your weekly dose of the region's latest trends, tips, and insights straight to your inbox.


Shohei  Shimoda

Sho is a global digital marketing professional at iREP, a leading digital marketing agency in Japan. He has worked and led international startup companies in the USA, China, and Japan for the past eight years. His background makes him an ideal global marketing person, understanding the nuances of the business' cultural differences by regions. Among all skills and knowledge, he specialises in marketing and monetising online services and products, and of course - search engine marketing.

COMMENTSCommenting policy

comments powered by Disqus

Get the ClickZ Asia newsletter delivered to you. Subscribe today!



Featured White Papers

2015 Holiday Email Guide

2015 Holiday Email Guide
The holidays are just around the corner. Download this whitepaper to find out how to create successful holiday email campaigns that drive engagement and revenue.

Three Ways to Make Your Big Data More Valuable

Three Ways to Make Your Big Data More Valuable
Big data holds a lot of promise for marketers, but are marketers ready to make the most of it to drive better business decisions and improve ROI? This study looks at the hidden challenges modern marketers face when trying to put big data to use.