Josh Bledsoe shares search marketing trends to watch out for in 2014 in this video.
Editor's note: Josh shares key search engine marketing trends that marketers should pay attention next year from his Singapore office.
Multi-device attribution is key and Google takes a leaf out of Baidu Brandzone with a close alpha test for certain advertisers in the U.S.
Find out what Google's Hummingbird really means for advertisers, as well as why there should only be one budget for both desktop and mobile.
Watch the video below:
Josh started off working for a boutique traditional agency, before discovering digital marketing nearly 10 years ago. After starting 2 search marketing agencies, he joined iProspect in the U.S. where he managed a team of SEO specialists spanning 14 accounts including GM, Talbots, Journeys, Disney, and adidas globally. In his current position as SEO Director, Josh oversees global SEO accounts across APAC, Russia, the Middle East, and South Africa. He’s also the product leader for SEO throughout the APAC market.
US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.
E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.
October 13, 2015
1pm ET/ 10am PT
November 12, 2015