Search and Social Media Tactics and Case Studies [Podcast]

  |  August 10, 2009   |  Comments

How to pull your online efforts together to execute at the highest level.

Hear real world lessons on integrated search, social media, and website best practices from the trenches of the world's leading brands to the local business. Firm up your strategic goals by hearing experts' stories and leading brand case studies on how to pull all your online efforts together to execute at the highest level.


Agenda:

  • The latest in social media statistics: What is the opportunity for you and your company?
  • How to integrate social media into the marketing mix: How does it fit? What role does it play in your campaigns?
  • How to lurk and listen before diving in: What tools and techniques are available? What do you do with the information you collect?
  • Who should participate in social media from your company and under what guidelines?
  • How to build a strategy for Twitter, Facebook, and LinkedIn: Content, syndication and promotion, success metrics, and the latest in tools and resources.
  • How to fit in to other social media sites such as YouTube, Flickr, Delicious, and others.
  • When to say what and where?


Instructors:

  • Aaron Kahlow, Online Marketing Summit
  • Hallie Janssen, Anvil Media

ClickZ Live Toronto Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!

COMMENTSCommenting policy

comments powered by Disqus

Get the ClickZ Search newsletter delivered to you. Subscribe today!

COMMENTS

UPCOMING EVENTS

Featured White Papers

ion Interactive Marketing Apps for Landing Pages White Paper

Marketing Apps for Landing Pages White Paper
Marketing apps can elevate a formulaic landing page into a highly interactive user experience. Learn how to turn your static content into exciting marketing apps.

eMarketer: Redefining Mobile-Only Users: Millions Selectively Avoid the Desktop

Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?

Jobs

    • Contact Center Professional
      Contact Center Professional (TCC: The Contact Center) - Hunt ValleyLooking to join a workforce that prides themselves on being routine and keeping...
    • Recruitment and Team Building Ambassador
      Recruitment and Team Building Ambassador (Agora Inc.) - BaltimoreAgora, www.agora-inc.com, continues to expand! In order to meet the needs of our...
    • Design and Publishing Specialist
      Design and Publishing Specialist (Bonner and Partners) - BaltimoreIf you’re a hungry self-starter, creative, organized and have an extreme...