What's up with the FeedBurner ad network? Some signs point to kaput
What's up with the FeedBurner ad network? Some signs point to kaput. Word has it Google, which bought FeedBurner last year, will officially make the switch to AdSense network ads. As noted by the RSS feed firm in May, "we'll be rolling out AdSense for feeds to a small group of publishers, in anticipation of a full launch to all FeedBurner and AdSense publishers 'coming soon'."
And who knew "chocolaty goodness" was a side effect of Google integration? The May post continued, "And, this is just the beginning of the chocolaty goodness that will come from ongoing integration effort with Google - there are many more 'things' and 'stuff' yet to come...."
When I requested confirmation from Google, a spokesperson pointed me to the post, noting, "We have nothing to announce at this time."
Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!
Kate Kaye was Managing Editor at ClickZ News until October 2012. As a daily reporter and editor for the original news source, she covered beats including digital political campaigns and government regulation of the online ad industry. Kate is the author of Campaign '08: A Turning Point for Digital Media, the only book focused on the paid digital media efforts of the 2008 presidential campaigns. Kate created ClickZ's Politics & Advocacy section, and is the primary contributor to the one-of-a-kind section. She began reporting on the interactive ad industry in 1999 and has spoken at several events and in interviews for television, radio, print, and digital media outlets. You can follow Kate on Twitter at @LowbrowKate.
Marketing Apps for Landing Pages White Paper
Marketing apps can elevate a formulaic landing page into a highly interactive user experience. Learn how to turn your static content into exciting marketing apps.
Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?
March 19, 2014