Job losses continue to mount in digital marketing and ad sales
Job losses continue to mount in digital marketing and ad sales. ClickZ's layoff tracker recently added a number of new firms to our ongoing tally of headcount reductions in new media.
Among the latest:
UK broadcaster Channel 4 cut 15 percent of its "commercial team," including strategic sales, sponsorship and new media staffers, according to Brand Republic.
Hearst Digital reduced its new media sales team from 16 to 12, also according to Brand Republic.
Time Inc. dismissed 92 people as part of a consumer marketing and sales reorg that also affects its digital team. PaidContent has the memo.
Pennsylvania-based Solid Cactus laid people off in its call center and technology units. (Times Leader)
Had layoffs at your firm? Send us a news tip.
Want to learn more?
Attend ClickZ Live New York March 30 - April 1. With over 15 years' experience delivering industry-leading events, ClickZ Live brings together over 60 expert speakers to offer an action-packed, educationally-focused agenda covering all aspects of digital marketing. Register today!
Until March 2012, Zach Rodgers was managing editor of ClickZ's award-winning coverage of news and trends in digital marketing. He reported on the rise of web companies, data markets, ad technologies, and government Internet policy, among other subjects.
Hong Kong, May 5-6, 2015
A Buyer's Guide to Affiliate Management Software
Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
May 6, 2015
12:00pm ET/9:00am PT