Hip hop video site Blastro will now stream video from cable programmer H2O-Hip Hop OnDemand, adding 50 new videos and specials to the site monthly. Content will include interviews with artists, comedy and dance and rap contests.
According to Blastro, both firms will sell ads and split the revenue. The firms will focus on advertisers in the wireless, auto and beverage categories.
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Kate Kaye was Managing Editor at ClickZ News until October 2012. As a daily reporter and editor for the original news source, she covered beats including digital political campaigns and government regulation of the online ad industry. Kate is the author of Campaign '08: A Turning Point for Digital Media, the only book focused on the paid digital media efforts of the 2008 presidential campaigns. Kate created ClickZ's Politics & Advocacy section, and is the primary contributor to the one-of-a-kind section. She began reporting on the interactive ad industry in 1999 and has spoken at several events and in interviews for television, radio, print, and digital media outlets. You can follow Kate on Twitter at @LowbrowKate.
December 12, 2013
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