Agency: eBay Adopts Google Paid Search Ads

  |  September 17, 2009   |  Comments

A few stories ClickZ editors are reading: eBay Adopting Syndicated Google Paid Search Ads, Dropping Yahoo In the last three weeks, paid search agency saw the bulk of clicks on the site shift to Google ads

A few stories ClickZ editors are reading:

eBay Adopting Syndicated Google Paid Search Ads, Dropping Yahoo In the last three weeks, paid search agency saw the bulk of clicks on the site shift to Google ads. (Rimm-Kaufman Group)

Over 1,000 Content owners Now Using Content ID Every major U.S. network broadcaster, film studio, and record label now use the program, which allows companies to claim a portion of advertising that appears on content containing their intellectual property. (YouTube Biz Blog)

5to1.com Launches Ad Network with a Twist Start-up -- founded by former FIM execs Ross Levinsohn -- gives publishers a say in the placement, price integrity, and contextual targeting of advertisements.

TargetSpot Launches Analytics Tech for Online Radio Ads Online radio ad network allows Web radio advertisers to track viewer activity after an ad is heard.

Twitter Secures New Investment at $1 Billion Valuation (TechCrunch)

ClickZ Live San Francisco This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) brings together the industry's leading practitioners and marketing strategists to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, this year's comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!

ABOUT THE AUTHOR

Zachary Rodgers

Until March 2012, Zach Rodgers was managing editor of ClickZ's award-winning coverage of news and trends in digital marketing. He reported on the rise of web companies, data markets, ad technologies, and government Internet policy, among other subjects. 

COMMENTSCommenting policy

comments powered by Disqus

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

BigDoor: The Marketers Guide to Customer Loyalty

The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.

Marin Software: The Multiplier Effect of Integrating Search & Social Advertising

The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.

WEBINARS

Jobs

    • Interactive Product Manager
      Interactive Product Manager (Western Governors University) - Salt Lake CityWestern Governors University, one of the 20 largest universities...
    • SEO Senior Analyst
      SEO Senior Analyst (University of Phoenix (Apollo Education Group)) - San FranciscoSEO Senior Analyst   Position Summary...
    • SEM & Biddable Media Manager
      SEM & Biddable Media Manager (Kepler Group LLC) - New YorkAs an Optimization & Innovation Manager at Kepler Group, you will be on the bleeding...