That Ice Rocket Acquisition? Never Mind

Pamela Parker | June 8, 2006 | 0 comments

According to Andy Beal, Think Partnership is calling off its acquisition of blog search engine IceRocket.com. The deal got lots of play when it was first announced, given Mark Cuban's backing of the search engine.

Not a dramatic surprise, I suppose, given Think's history of backing out of deals. In one instance, the company agreed to acquire Crystal Reference Systems but backed out. Crystal was later acquired by Ad Pepper Media. Think also intended to buy Proceed Interactive only to call off that deal.

I tried to confirm the Ice Rocket call-off by contacting corporate communications guy Xavier Hermosillo, but got no response.

Think recently shed its chairman and its CEO, moved from Chicago to Florida and said they would focus on operations rather than acting like a holding company. Another board member left earlier this week.

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ABOUT THE AUTHOR

Pamela Parker is a former managing editor of ClickZ News, Features, and Experts. She's been covering interactive advertising and marketing since the boom days of 1999, chronicling the dot-com crash and the subsequent rise of the medium. Before working at ClickZ, Parker was associate editor at @NY, a pioneering Web site and e-mail newsletter covering New York new media start-ups. Parker received a master's degree in journalism, with a concentration in new media, from Columbia University's Graduate School of Journalism.