You may already have seen a few of these gorgeous display ads from Adobe, created by Goodby Silverstein for its Creative License campaign
You may already have seen a few of these gorgeous display ads from Adobe, created by Goodby Silverstein for its Creative License campaign. Very ornate, and I love the way they use the scrubber bar. There's no point describing it. You have to click and interact to appreciate the execution.
Update: At Adobe & Goodby Silverstein's request, I've removed a link previously included in this post that pointed to Goodby's clients site for Adobe. I've requested either a URL or the ability to embed the ad in this post, so y'all can see exactly what I'm talking about here, and I'll update it again when they get back to me.
On the heels of a fantastic event in New York City, ClickZ Live is taking the fun and learning to Toronto, June 23-25. With over 15 years' experience delivering industry-leading events, ClickZ Live offers an action-packed, educationally-focused agenda covering all aspects of digital marketing. Register today!
Until March 2012, Zach Rodgers was managing editor of ClickZ's award-winning coverage of news and trends in digital marketing. He reported on the rise of web companies, data markets, ad technologies, and government Internet policy, among other subjects.
Hong Kong, May 5-6, 2015
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
May 6, 2015
12:00pm ET/9:00am PT