I want FiOS, and I want it now.
I want FiOS, and I want it now. More than that, I want all the services that are waiting in the wings which can be delivered only by super high speed broadband. Lycos is relaunching next week. Alfred Tolle, their new CEO, was telling me recently about the new social networking services that will be added to Lycos' offerings. Imported from the high-speed capital of the Internet, Korea, Alfred could hardly begin to express the incredible features that Lycos essentially had to dumb down (my term, not his) to adapt to pokey U.S. broadband networks.
The subject arose again this week at the Yahoo!/OMD summit on Global Youth, Media and Technology. OMD CEO Joe Uva, shook his head as he uttered, "We're behind. We're losing." He was talking about technology adoption in Asia, and the super high speed networks that are helping make it possible.
I wish linguistic limitations didn't stand between me and the super complex, multi-featured Korean blogs I'm dying to see - and use.
This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) brings together the industry's leading practitioners and marketing strategists to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, this year's comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!
Rebecca was previously VP, U.S. operations of Econsultancy, an independent source of advice and insight on digital marketing and e-commerce. Earlier, she held executive marketing and communications positions at strategic e-services companies, including Siegel & Gale, and has worked in the same capacity for global entertainment and media companies, including Universal Television & Networks Group (formerly USA Networks International) and Bertelsmann's RTL Television. As a journalist, she's written on media for numerous publications, including "The New York Times" and "The Wall Street Journal." Rebecca spent five years as Variety's Berlin-based German/Eastern European bureau chief. Rebecca also taught at New York University's Center for Publishing, where she also served on the Electronic Publishing Advisory Group. Rebecca, author of "The Truth About Search Engine Optimization," was ClickZ's editor-in-chief for over seven years.
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.